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Nidhi D Tyagi

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    Nidhi D. Tyagi
    Jun 04, 2019
    Edited: Sep 15, 2020

    Writing an engaging story on LinkedIn

    in LinkedIn Blogs

    LinkedIn is an amazing platform to share your message across and reaching your target audience. On LinkedIn stories are very popular content marketing tool as it attracts the higher engagement and views to your post.


    Why Stories?


    Here are few reasons why you should write stories on LinkedIn:


    • Grow your network

    • Establish you as an expert

    • Become LinkedIn Influencer

    • Build your tribe

    • Drive more engagement

    • Builds credibility

    • Thought leadership

    • Increase your profile visibility


    What kind of stories?


    You can share any interesting incident, your experience or your learning in the form of a story that your target audience can relate to and get some learning out of it. When sharing a story take care of these elements in your story:


    1. It should be interesting

    2. Has some learning

    3. Audience can relate to

    4. Well drafted and concise

    5. Do not elaborate unless needed

    Here I am sharing the example of my most popular story on LinkedIn:


    This story has got 8 lac+ Likes and 35K+ comments on it, see what makes it so engaging and interesting.

    Story Link


    To help you begin writing the stories here I am sharing few plots where you can write your story:

    Find a link for most engaging story from an influencer on LinkedIn:

    Story link


    Every one likes to read stories and when people relate to stories they feel connected to you and this builds a relationship with your audience and your credibility on the platform.

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    Nidhi D Tyagi 

     Personal Brand & Social Media Coach

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    nidhi@ibrandconsulting.org

    New Delhi, India

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