Writing an engaging story on LinkedIn
Updated: Dec 20, 2019
LinkedIn is an amazing platform to share your message across and reaching your target audience. On LinkedIn stories are very popular content marketing tool as it attracts the higher engagement and views to your post.
Here are few reasons why you should write stories on LinkedIn:
Grow your network
Establish you as an expert
Become LinkedIn Influencer
Build your tribe
Drive more engagement
Increase your profile visibility
What kind of stories you can post?
You can share any interesting incident, your experience or your learning in the form of a story that your target audience can relate to and get some learning out of it. When sharing an story take care of these elements in your story writing:
It should be interesting
Has some learning
Audience can relate to
Well drafted and concise
Do not elaborate unless needed
Here I am sharing the example of my most popular story on LinkedIn:
To help you begin writing the stories here I am sharing few plots where you can write your story:
Every one likes to read stories and when people relate to stories they feel connected to you and this builds a relationship with your audience and your credibility on the platform.